ABN Amro
static stickers Guerilla-Marketing
ABN Amro wanted during the football match Ajax – Groningen their action ‘score two seats at Ajax for life bring to the attention. This action had two seats for all home games of Ajax to win the next 20 years. The advertising Pootentieel thought: how can you make this action better known than in the stadium itself and on the chair itself?!
There is therefore put on every seat a static sticker with information about the action. After the match the special website was very well attended and there are many applications listed. The guerilla action with Static Paper was a great success.
